A clear, honest listing process.
Selling a home is a project, not a single event. Pricing, prep, marketing, and negotiation all matter. When they're done well, you net more, close faster, and run into fewer surprises along the way.
1. Comparative market analysis
A real, neighborhood-specific look at what your home should ask, and what it's likely to fetch in this market. No flattery pricing.
2. Prep & staging
A walkthrough with my staging recommendations: what's worth doing, what isn't, and which two or three changes will pay you back at the offer table.
3. Photography & copy
Professional photos, twilight shots when the home calls for it, and listing copy that tells your home's story, not a list of room sizes.
4. Marketing
MLS, syndication, social, targeted ads to qualified buyers, and a curated invite list to my buyer network.
5. Offers & negotiation
Every offer evaluated on price, terms, contingencies, and the buyer's actual ability to close. We choose the strongest offer, not the loudest.
6. Close
Inspection responses, repair credits, appraisal coordination, title, and closing. All managed quietly in the background.
Curious what your home is worth right now?
I'll put together an honest, no-obligation valuation of your home with current comps and a frank read on the market. Whether you're listing in two weeks or two years, it's good information to have.